What are Favicons and Why Should I Use Them?

faviconFavicons are those tiny icons you often see up in your browser’s address bar, next to the page title on a tab (if your browser supports tabbed pages) and next to the URL address of a bookmarked page. While many web users notice favicons (whether they realize it or not), few understand their use and importance.

If you’re a business or organization that’s using a website to attract attention, promote your brand, or build value, favicons are one more tool for boosting visibility and increasing recognition on the web. Favicons are ideal for filling in a lot of little graphical gaps on the web that otherwise go unused. For example, when pages are bookmarked, most browsers will automatically drop a little blank page icon next to the page title if no other image is available. If you have a favicon, the browser instead will use that to help identify your page link. Bingo! You now have a little logo advertising your brand in someone’s bookmarked page list.

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The NFL Debacle… How to ruin your brand overnight?

By now you have certainly heard of the issues related to the replacement refs in the NFL (National Football League).  To sum it up briefly, the replacement refs were working because the regular refs were locked out by the NFL owners over the summer of 2012 due to a labor dispute. Read the rest of this entry »

Tuesday Tip #8: Inbound Links — How can links help my website?

There are many ways to improve your website and luckily for you, we are here to share another tip this week! Click play to hear Matt describe another great way to help you rank higher in Google search engines. The higher you rank in the search engine listings, the more exposure you will have to people who are looking for you. They need what you offer, which makes them the perfect demographic to meet! Read the rest of this entry »

Browser Statistics – July 2012

Browser Statistics
Browser Statistics – July 2012

The web browser statistics have been released through July 2012. The stats are published monthly at W3CSchools.com.

Below are the web browser stats for July 2012. Read the rest of this entry »

Tuesday Tip #5: Do you know your website rankings?

Happy Tuesday everyone! As usual, here’s another great tip from Matt about getting the most from your website. This week he talks a little about figuring out your website’s rankings and why that is important for your company.

All of us here at inConcert Web Solutions are here to help you and your website. Our team has loads of experience and expertise. Don’t just let your website lounge around while you do all the hard work – take advantage of the opportunities it can offer your business! Take a look at our video tips for more great tips on how to make your website effective. We post a new tip every two weeks!

Tuesday Tip #4: Do I need to know my competition?

Another Tuesday, another tip! This week, Matt discusses a little bit about knowing your competition and figuring out what they are trying to rank for. This is an important step in making your website as powerful as possible. Take a minute and watch the video below!

The team here at inConcert Web Solutions are experts when it comes to effective websites. Let us help you fine-tune your online investment. Take a look at our video tips for other easy ways to put your website to work for you. We post a new tip every two weeks!

Browser Statistics – June 2012

Browser Statistics
Browser Statistics – June 2012

The web browser statistics have been released through June 2012. The stats are published monthly at W3CSchools.com.

Below are the web browser stats for June 2012. Read the rest of this entry »

Canonical URLS: Normalization of URLS by Greg

Canonical URLsIn 2005 at the International Conference on Computational Sciences and its Applications there was an article published titled, “On URL Normalization” by Sang Ho Lee, Sung Jin Kim, and Seok Hoo Hong.  This article discussed how a search engine spider can miss a lot of information on a site due to dynamic content which is displayed using the same page for numerous pages.  So they devised steps to turn these URLs into canonical URLs.  This gave webmasters a way of preventing search engines from finding duplicate content when the same information is being displayed from 2 or more pages on a website.  As well as give a website the ability to mark a page as unique because of some extra variables in the URL.  Allowing the search engines to take the Canonical URL tags and suggest that it bypass a page due to it being duplicated on another page, or highlight a page and make sure it gets crawled. Read the rest of this entry »

Tuesday Tip #3: How do I get fresh content on my website?

We know you’ve all been craving another Tuesday Tip video, so we are here to deliver! In this week’s episode, Matt discusses the benefits of fresh content on your website. Google loves to rank new information higher than old news, so make sure you’re doing everything you can to take advantage!

We here at inConcert Web Solutions know all sorts of tips and tricks for making efficient websites. If you have a professional website and you don’t know how to use it as a tool, tune in to our video tips to learn more quick ways to improve your site. New tips are published every two weeks!

Tuesday Tip #2: How can I improve my Search Engine Rankings?

Matt’s back again today with another Tuesday Tip! This time he’s here to talk about one of the ways Google measures websites and how you can take advantage of that information. The more you understand about how search engine optimization and websites work, the more valuable your website can become to your company and day to day business.

Here at inConcert Web Solutions, we love to help our clients and friends learn about all the ways they can make their website as effective as possible. If you have a website but you’re not quite sure how to wield it, tune in to our video tips to learn more great methods for website success. New tips are posted every two weeks!